Listing the property – accurate valuations
The most common reason that a house struggles to gain interest and appeal is because of the pricing. Should a property be overpriced, this often deters a lot of people from making offers. As a result of this deterrence, the property is also likely to remain on the market for a longer period of time.To counter this risk, a fair market value should always be the target, and to achieve this a consultation with an experienced property valuer is crucial. Our team of extremely experienced estate agents at John Minnis know the local industry inside out and will help value your property extremely accurately to ensure that you guarantee the best possible price for you, whilst not alienating potential buyers.
Essential repairs – don’t neglect them
Visible issues will always significantly lower the buyer's perception of the home. By seeing an obvious repair – even if this is the only repair in the house – trust and confidence in the buyer can be completely destroyed. It can also lead to negotiation leverage, and even having low curb appeal that it could instantly put people off completely.To prevent issues surrounding repairs from rising up, you should follow these steps:
1 – Conduct a thorough inspection
Either through checking yourself or hiring a professional to inspect the property. This may uncover issues you might not have noticed.
2 – Make a repair list
Walk through your home and take note of any visible issues, such as cracked paint or peeling wallpaper, damaged flooring, broken electricals or plumbing issues.
3 – Prioritise repairs
This should be judged on the most impact on buyer perception. Safety issues would be at the top of this list, but it is also important to provide cosmetic updates.
Quality photos sell homes
With most home searches starting online, the images you use to showcase your property can make or break a sale. Poor-quality photos can lead to missed opportunities and lower interest in your listing.When listing your home with John Minnis, we take care of getting the best possible shots of every room of your house to maximise appeal, but in anticipation of that, there are a few things that you can do to prepare for it.
Firstly, declutter and depersonalise all spaces. Removing personal items from any areas will allow buyers to visualise the space better without distractions.
Each room should also be staged. This means possibly rearranging the furniture to highlight the home’s best features and potential spaces.
Lighting is always important, so in preparation for the photoshoot day do make sure all curtains and blinds are drawn.
Make yourself available for showings
Being unavailable for showings can severely hinder your chances of making a successful sale. The best way to get people interested in your home is to be available for showings.Naturally, these will occur at uncertain times and hours, with prospective buyers in couples usually looking to go when they are both free, so this could be after work hours or weekends.
By accommodating viewers with flexible showing times, this can maximise the number of people who can view it, build a positive relationship with these people by showing that you are serious about selling and willing to work with others schedules and create a sense of urgency amongst buyers to make an offer quickly.
When listing with John Minnis, we will always communicate clearly with you the seller and potential buyers, acting as an agent to work out timings that work for every party, as well as being there to field any questions.
Effective marketing communications
Limited marketing efforts can severely reduce visibility and interest, leading to a longer time on the market and potentially lower offers. Your estate agent’s expertise in comprehensive marketing strategies can make a significant difference in attracting the right buyers and securing the best price for your property, so it is their responsibility to have this area covered.We pride ourselves on marketing our fantastic properties because we believe in every home. As part of our partnership with customers, we ensure that our listings have professional photos to make sure that they stand out. We provide detailed descriptions of the features and benefits of properties and we optimise listing with relevant keywords to enhance search visibility.
Interested in selling your home? Contact us by phone or email today to find out more about the ways in which we can help.